If you buy through our links we may earn a commission, at no extra cost to you. It never changes a score. How we make money

Best Web Hosting for Agencies & Freelancers UK: White-Label Reseller Platforms Compared

If you build sites for clients, your host is part of your product: you need many accounts on one bill, client logins that don't show the host's brand, easy migrations and support you can lean on out of hours. We compare the reseller plans of 3 UK hosts on our reseller score (accounts per £ and white-label 30%, renewal 25%, support, Trustpilot and UK data centre).

20i vs Krystal vs WebHosting UK for agencies

Host & planAccounts / storagePricePer account /mo inc VATWhite-labelSupportPlans
KrystalUnity25 cPanel accounts, 25 GB NVMe£20/mo ex VAT£0.96Yesphone (office hours)See Krystal plans
20iReseller 5050 hosting accounts, unlimited SSD£1 first month → £39.99/mo ex VAT£0.96Yes24/7 chatSee 20i plans
WebHosting UKLinux Reseller Basic25 cPanel accounts, 30 GB£14.38/mo ex VAT; renewal not published£0.69Yes24/7 chat · 24/7 phoneSee WebHosting UK plans

Per-account cost = ongoing monthly price inc VAT ÷ accounts allowed. Verified 2026-11-01 on each provider's reseller page.

20i: built around agencies

20i's reseller hosting is advertised as 100% white-label, with its StackCP control panel for your clients (no licence fees), HostShop for free hosting automation and billing, free unlimited migrations and 24/7 support by ticket or live chat. Reseller 50 is £1 first month, then £39.99/mo ex VAT, with no contract and a 30-day money-back guarantee; there's a London data centre plus US and Asia options. Details: 20i deals, 20i review.

Krystal: cPanel reseller with renewable-matched power

Krystal's Unity plan gives 25 cPanel accounts, 25 GB NVMe for £20/mo ex VAT, on UK data centres with renewable-matched power (Power matched 100% with renewable energy (Krystal's own wording: matched, not directly powered). Flagship Netwise...). A good fit if clients ask about sustainability. See Krystal deals and 20i vs Krystal.

Agency hosting checklist

  • Client access: can each client log in to their own panel, under your brand?
  • Billing: do you need built-in billing (20i HostShop) or will you use your own (e.g. WHMCS)?
  • Backups and staging for every site, not just the plan's main domain.
  • Email: client mailboxes count against storage; check limits or use separate email hosting.
  • VAT: reseller prices are quoted ex VAT; if you're VAT-registered you can usually reclaim it.
  • Exit plan: standard cPanel or easy export makes moving clients later straightforward.

Just need a VPS for your own stack? See best VPS hosting UK.

Frequently asked questions

Should an agency use reseller hosting or one account per client?
If you manage more than a handful of client sites, a reseller plan is usually cheaper per site and lets you give each client their own login, often under your brand. One account per client makes sense if clients pay the host directly.
Is reseller hosting white-label?
On the plans we track, 20i states its reseller hosting is 100% white-label (StackCP), and Krystal and WebHosting UK offer cPanel/WHM-based reseller plans. Check which branding options each plan includes.